FEATURING WORK IN PARTNERSHIP WITH
Real Estate
Reinforcing brand authenticity through consistent messaging.
Retail
Enhancing brand loyalty by creating visually compelling experiences.
Mortgage
Elevating product appeal through strategic design enhancements.
Freelance
Maximizing visual storytelling to resonate with target audiences.
Driving engagement by designing persuasive and conversation-focused materials.
Curated suites of personalized templates are designed to deliver individuality and high-impact results for a user base exceeding 650+
Enhanced print experiences that seamlessly blend practicality with interactivity, designed to elevate the reader experience
Reimagining events as canvases for creative expression
and immersive experiences.
Designing tactile brand experiences that move with shoppers beyond the store, creating lasting impressions at every touchpoint, from guerrilla marketing to in-store visuals.
Designing visual sigantures that speak lounder than words.
Charles is a seasoned graphic designer with expertise in real estate, corporate communications, and brand development. He creates strategy-driven visual experiences across both digital and print platforms, delivering designs that engage audiences with clarity and connection.
Currently with Realty Austin Compass and Realty San Antonio Compass, Charles brings a creative lens to real estate marketing, leveraging his diverse background. A graduate of Cabrini University with a degree in Graphic Design and minors in Marketing and Communications, he has contributed to rebranding projects for Aéropostale (Prince and Fox), Advisors Mortgage Group (National Sales Conferences), and the National Multiple Sclerosis Society (“Take a Bite Out of MS” campaign). Charles excels at transforming ideas into polished, impactful visuals that connect audiences and drive results.
Notable achievement: Earned 'Job of the Month' recognition for the WAMS (Women Against MS) design at CRW Graphics, a fundraising dinner for 750+ attendees in the Greater Philadelphia area.
- Drive internal brand development and creative strategy across print, digital, and experiential channels, leading execution for 12+ major events annually and ongoing brand refreshes.
- Lead design and rollout of scalable, universal templates that enable 500+ agents to personalize marketing while maintaining consistent, elevated branding.
- Own the development and evolution of company-branded marketing assets, including recruiting, yard signs, and growth-focused collateral, ensuring consistency and impact across markets.
- Create agent onboarding systems, branded guides, and training tools to streamline platform adoption. Optimize workflows and vendor relationships across 5+ creative tools to improve efficiency and enhance agent experience.
- Direct marketing content producer on onboarding/offboarding workflows and creative output to ensure timely, brand-aligned content delivery across initiatives.
- Design targeted agent advertisements for SOI audiences and collaborate with the social media team to create branded engagement content, driving visibility, engagement, and long-term growth while reinforcing brand identity.
- Maintain brand asset libraries and infrastructure for 500+ agents, standardizing file systems to support efficient access and collaboration with internal teams and external vendors.
- Developed creative concepts that brought fresh perspective and visual clarity to real estate and finance brands like RE/MAX and Century 21, boosting visibility for 200+ agent teams.
- Analyzed industry and audience trends to inform design direction and strengthen campaign messaging across print and digital.
- Created national recruiting materials for Advisors Mortgage Group and All Ahead Title, driving a 20% lift in lead conversions.
- Delivered 25–30 design assets weekly—pitch books, e-blasts, and social graphics—on tight agency-style deadlines.
- Led redesign and production for Advisors Mortgage Group’s National Sales Conference, ensuring cohesive branding across all materials.
- Designed bi-weekly, look book–inspired launch documents for 900+ U.S. and Canadian stores, combining brand standards, visual direction, and communication plans in a magazine-style format.
- Created window displays and designed in-store signage for 900+ stores, maintaining visual consistency across North America.
- Photographed and edited final layout images for 100+ products per floorset, integrating visuals into clear, actionable directional guides.
- Collaborated with design, merchandising, and marketing teams to align content for internal communications across 20+ seasonal floorsets per year.
- Supported merchandising with mannequin styling, signage setup, and layout updates to drive customer engagement and boost zone sales.
- Designed and adapted global asset kits for international teams, enhancing execution quality and communication across language barriers.
- Produced signage and visuals for PR events and seasonal press previews, supporting launches viewed by 100+ media contacts and influencers.
- Designed customized marketing materials, including magazines, advertorials, catalogs, books, promotional kits, and direct mail pieces, tailored to client needs.
- Collaborated with publishers, corporations, and institutions to enhance brand visibility and impact through strategic design.
- Supported the Art Director in developing marketing collateral, providing design solutions for client-driven strategies.
- Managed client, vendor, and internal team relationships to ensure smooth project execution and on-time delivery.
